WhatsApp Business API Platform

Answer every customer in seconds. Even the ones who message at 2am.

WaFi runs your WhatsApp and Instagram on one platform — a shared team inbox, an AI assistant that answers only from your own documents, visual automation, campaigns and a CRM. On your own verified business number.

Official WhatsApp Business API Your own verified number Answers from your documents only Set up in a day
G Greenwich Wharf answered in 4 seconds
Hi, what time can we check in on Friday? And is there parking?
Check-in is from 3pm, and the flat is yours until 11am on the day you leave. There is one allocated space in the undercroft — bay 14, entry code 2208.
Any chance of an early check-in?
Handed to a human Often yes, depending on the cleaning schedule. I have passed this to the team and someone will confirm within the hour.
The problem

Your customers are already messaging you

They are just not getting answered. Not because nobody cares, but because the questions arrive in the evening, at the weekend, and faster than a team can type.

The wait decides the sale

The same customer enquires with four businesses in ten minutes. The one that replies first usually wins, and a reply the next morning is rarely first.

The same forty questions

Opening hours, price, parking, availability, policy. Answered from memory, slightly differently each time, by people whose time is worth more.

Conversations scattered everywhere

WhatsApp on one phone, Instagram on another, and a spreadsheet nobody updates. Nothing reconciles and leads quietly disappear.

The platform

One place for everything that happens in a conversation

AI Assistant

Most business chatbots fail in the same way: asked something they do not know, they invent an answer. WaFi's assistant answers from the documents you upload and nothing else — and when they do not cover the question, it says so and hands over.

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Knowledge Base

Your house manual, price list, policies and FAQs become a searchable brain for WhatsApp and Instagram — with separate scopes so one property, branch or product never answers for another.

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Flow Builder & Chatbots

A visual builder with twenty-six blocks — messages, buttons, conditions, delays, AI answers, CRM actions and calls to your own systems. Drag them together and the conversation runs without anyone watching it.

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WhatsApp Business API

The official WhatsApp Business API — your brand, your number, your templates — with the shared inbox, campaigns and automation that the raw API does not give you.

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Instagram Messaging

Instagram is where interest starts and where most of it is lost. WaFi answers DMs, story replies and ad referrals from the same knowledge base as WhatsApp, in the same inbox, with the same team.

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Shared Team Inbox

Every WhatsApp and Instagram conversation in one place, assigned to a person, with internal notes, full history and automation that knows when to get out of the way.

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Campaigns & Broadcasts

Personalised WhatsApp campaigns to people who opted in, with scheduling, recurrence, follow-up flows and reporting that shows what actually happened — not just what was sent.

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CRM & Pipelines

A visual pipeline built for chat-driven businesses — leads created automatically from conversations, forms and campaigns, with the message that started it attached.

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Integrations & Plugins

Property management, automation platforms and your own software — so a booking, an order or a signup can start a WhatsApp conversation without anyone copying data between screens.

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What makes it different

An assistant that will tell you when it does not know

Most business chatbots fail the same way: asked something outside their training, they invent an answer. In customer service that is a liability — an invented refund policy or a wrong price is worse than no reply, because the customer believes it.

WaFi answers only from the documents you upload. When they do not cover the question, it says so and hands the conversation to your team.

  • Grounded in your content — every answer built from your own documents
  • Scoped per location — one property is never answered with another's details
  • Understands follow-ups — "anywhere else?" resolves against what was just discussed
  • Stands down for humans — an agent replies and automation goes quiet
KB Knowledge Base answers from your documents only
Do you allow dogs?
Declined rather than guessed I don't have that information in our documents — I've passed your question to the team and someone will confirm shortly.
What about late check-out?
Late check-out until 2pm is £35 when the flat is not needed that day. Just ask the day before and we will confirm.
By industry

See the exact conversations in your world

Each page shows real transcripts — what the knowledge base answers, what a WhatsApp flow automates, and what happens to an Instagram DM.

How it works

Live in about a day

Connect your number

Your own business number on the official WhatsApp Business API, verified with Meta. Add Instagram in the same step if you use it.

Upload what you already know

House manual, price list, policies, FAQs. Whatever your team answers from today becomes what the assistant answers from tonight.

Draw the conversations you repeat

Qualify an enquiry, book a slot, send a link, create a lead, hand to the right person — drawn once in the flow builder, running from then on.

Let your team do the work only they can

Routine questions are handled automatically. Everything else lands in the shared inbox, assigned, with the full history attached.

Worth knowing up front

What we will not pretend

WhatsApp has rules, and they bind everyone

You can reply freely for 24 hours after a customer messages you. Outside that you need a template Meta has approved. Any provider who says otherwise is describing something that will get your number restricted.

Bought lists will cost you the channel

Messaging people who never opted in produces blocks, and blocks lower the quality rating that governs how much you can send. We would rather help you build a list properly than watch a number get suspended.

Instagram cannot be broadcast to

There is no Instagram equivalent of a campaign — for anyone. Use it to answer inbound interest brilliantly, and WhatsApp with real opt-in for outbound.

The assistant is only as good as your documents

It answers from what you upload. An out-of-date price list produces confidently wrong answers, so keeping documents current is the real maintenance work.

See it working on your own numbers

We will connect your WhatsApp number, load your documents and show you real answers to your real questions — before you commit to anything.

No card required for the walkthrough.

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